Xplor Gym Blog: New clubs

New clubs

18 August 2025

11 min read

How Much Does It Cost to Open a Gym in New Zealand?

by Tayler Maich

Discover the true costs to open a gym in New Zealand with a detailed breakdown and smart budgeting tips

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Marketing

03 February 2025

15 min read

Gym branding: The secret to a powerful fitness business

by Bobby O'Connell

Get branding right and you’ll create strong member experiences powering growth and inspiring loyalty.

Management

30 December 2024

9 min read

Gym membership price matters: what’s the average cost of a gym membership?

by Xplor

Understand average membership prices, how much big chains charge, and how to price membership packages.

New clubs

30 September 2024

3 min read

Opening a Gym: How to Start Strong and Make Your Mark

by Xplor

Thinking about opening a gym? Learn how to start a gym successfully with our step-by-step guide. From finding the perfect location to creating an unforgettable member experience, discover key strategies to build a thriving gym business.

New clubs

17 September 2024

17 min read

Gym pricing strategy: a guide to membership pricing

by Xplor

Find out how to work out what to charge for memberships and the options to offer. Plus, get tips for increasing prices.

Management

01 September 2024

16 min read

Create a winning gym business plan

by Xplor

Do you have an up-to-date business plan? Find out why you need one and how to create one that’s genuinely helpful.

New clubs

13 August 2024

6 min read

How to find the best location for a new gym

by Xplor

Choosing a location for your gym is an important decision. How do you make sure you are selecting the best possible location? What things do you need to consider? Let’s find out!

Management

30 July 2024

19 min read

23 types of people at the gym to win & retain

by Tayler Maich

Learn how to attract, engage, and retain different types of gymgoers – even the reluctant ones.

Management

07 July 2024

16 min read

How to hire gym staff – finding & hiring the best people

by Xplor

Your staff – your team – are key to the success of your business. This guide will help you attract and hire top talent.

Happy sportswoman using smart phone while listening music over earbuds in health club and looking away. Copy space.

New clubs

06 May 2024

15 min read

Gym profitability: the stats, impacts & tips for success

by Xplor Gym

Opening a fitness club? Investing in one? Or want to boost profitability? Get tips to maximise profitability.

New clubs

23 April 2024

13 min read

What To Expect When Owning a Gym

by Xplor Gym

Running your own gym business can be equally rewarding and challenging. Find out more and get tips for success.

How much do gym owners make in New Zealand

New clubs

15 April 2024

14 min read

Show me the money! How much do gym owners make?

by Xplor Gym

Considering opening a gym? Already a gym owner? You’ll want to know what you should be earning. We’ve got you covered!

Young strong man doing exercises in gym - gym swot

Growth

26 March 2024

15 min read

Gym SWOT analysis: How to do one for your gym

by Xplor Gym

A gym SWOT analysis is an essential roadmap for both new and established fitness businesses. Find out how to produce ….