CRM & member tools designed for growth-ready gyms
Serious growth demands more than a database. It takes a connected system that supports acquisition, retention, and efficient operations. Xplor Gym’s enterprise-ready CRM brings sales, billing, communications, and access control together in one place. Manage every member interaction from a single source of truth, with the control, automation, and local support you need to scale confidently without adding complexity.
Run better. Grow faster. Stay in control
Xplor Gym’s all‑in‑one CRM and member management solution brings every part of your business together. With complete visibility, powerful automation, and trusted local support, you can focus on delivering standout member experiences while scaling your community and your revenue with confidence.
A complete CRM to grow, engage & retain your community
Get a single, real-time view of every member and prospect in one secure, easy‑to‑use platform. Manage sales, retention, billing, marketing, access, and coaching without switching systems or dealing with messy data. With all interactions and history in one place, your team works faster, makes better decisions, and delivers a consistent, connected experience across every location.
This unified view powers smarter acquisition and retention. Track and manage prospects and members side‑by‑side, launch personalised email and SMS journeys, and trigger targeted communications at key moments in the member lifecycle. Automatically identify those at risk of cancelling, re‑engage them with tailored offers, and keep your community connected.
By combining complete visibility with built‑in automation, Xplor Gym helps you attract more of the right members, keep them engaged, and grow loyalty at scale.




Effortless billing that keeps your revenue flowing
Keep revenue flowing with fully integrated payments. Handle membership billing, collections, promotions, and discounts all in one place. Configure flexible schedules, offer add-ons, take one-off payments, and manage promotions directly in your gym CRM. With payment tech and local support working in the background, you’ll maximise on-time collections, resolve billing queries quickly, and maintain member satisfaction. You’ll always have up-to-date payment information on hand to drive operational efficiency and free up time for higher-value work.
Seamless entry, smarter security
Give members instant, secure access from day one with integrated access control linked directly to your CRM. Dynamic QR codes prevent PIN sharing and fraudulent use, while access rules automatically respond to pauses, suspensions, or failed payments. This keeps security tight, compliance simple, and arrivals effortless.




Live data for smarter, faster decisions
Make faster, more informed decisions with centralised dashboards showing your most important KPIs in real time.
Monitor sales performance, retention trends, usage patterns, and revenue across every location without time-consuming manual reports. Identify needs, refine processes, and forecast growth with accuracy. With all member history at your fingertips, you can act quickly to attract new joiners, keep current members engaged, and increase long-term revenue.
Want to see how easy it is to engage and retain your members?
Book your demo for a personalised walkthrough and discover how Xplor Gym helps you run better, grow faster, and stay in control powered by insights you can trust.



Frequently asked questions
Customer relationship management (CRM) software helps gym owners and operators manage member data. Key features to look for in a CRM for gym and fitness clubs include:
- Membership management
- Prospecting and online joining
- Class scheduling and management
- Marketing automation
- Billing
- Reporting
- Member app
- Coaching tools
- And more!
Many clubs choose an all-in-one fitness CRM to make managing their business easier.
A gym CRM system will help gyms and fitness clubs manage member relationships. And store the data associated with these relationships.
Typical CRM activities include:
- Automating repetitive tasks
- Sending targeted marketing emails and SMS messages
- Track member visits and other touchpoints
- Reporting on business performance
- And controlling access to fitness facilities
Xplor Gym is a gym CRM like no other. Innovative gyms and fitness clubs are choosing Xplor Gym for several reasons:
- Easy to use – Xplor Gym has a very modern user experience and user interface. That means you (and your team) can get started fast. And accuracy is improved thanks to simple, logical processes and minimal steps. Plus, navigate with ease using fast search functions.
- Enhanced member journey – Xplor Gym gives you online joining. User friendly self-service options and a native mobile app. And personalised member communications. So, you’ll be able to optimise your member journey with Xplor Gym.
- Automated marketing – Marketing automation features let you send emails and SMS messages. Targeted and personalised from your software. Schedule messages to send later. Set up triggers to send messages based on specific criteria. Plus run one-off campaigns.
- Prospecting – Access prospecting tools that let you manage leads and track sales activities to successfully sign up more new members. Let new members sign up online and in-club, paper free. And abandoned basket functionality lets you see where prospective members fail to complete an online sign up. So, you can automatically follow up to drive more sign ups. Automated targeted, email journeys let you turn prospects into members.
- Retention – Automatically see when members are at risk of cancelling, with an algorithm that adjusts to your gym business. Quickly see when members are sleeping and visit habits have changed.
- Better bookings – Members will easily be able to browse and book classes via your app and online. For popular classes that are fully booked, members can choose to join a wait list. So, they’ll automatically get a place if one becomes free.
- Superior reporting – See the information that matters most to you as soon as you login. Xplor Gym gives you key performance indicators (KPIs) straight on your homepage. Plus, a broad set of ready-built reports will help you track business performance.
- Membership payments – You won’t need a separate membership billing provider with Xplor Gym. So, you’ll see live payment information in your gym CRM. No discrepancies or switching systems. With a single gym database, you’ll be able to report on your business accurately. Plus, quickly answer member queries.
Ready to work smarter not harder?
Book your demo to see Xplor Gym in action with a personalised walk through.
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