Xplor Gym Blog: Retention

Retention

09 March 2026

7 min read

How to Improve Gym Member Retention in 2026

by Clare Hudson

Discover practical gym retention strategies that reduce churn and build stronger member relationships in 2026.

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Management

02 July 2024

9 min read

Time to go 24/7? 24-hour gym access made easy

by Tayler Maich

More gyms across New Zealand are switching to 24/7 access. Learn more about this trend and see what you need to consider to make 24-hour opening a success.

Growth

18 June 2024

7 min read

Why Your Gym Needs A Wellness Offering

by Tayler Maich

Integrating wellness into your gym can drive growth and enhance member satisfaction. From saunas to nutrition coaching, discover how a holistic approach can set your gym apart from the competition.

Management

11 June 2024

5 min read

4 signs you need an all-in-one gym software

by Tayler Maich

Is it time to switch to an all-in-one gym management system? If any of these signs are familiar, the answer may be yes.

Growth

04 June 2024

8 min read

Diversify To Multiply: Varying Your Member Base To Drive Growth

by Tayler Maich

Creating a gym environment that welcomes and caters for diversity can drive growth, increase revenue, improve member retention, and give you a stronger defence against market fluctuations.

Retention

21 May 2024

6 min read

Don’t Leave Them Out in the Cold: Strategies to Keep Gym Members Engaged During Winter

by Tayler Maich

As the seasons change and temperatures drop, gym attendance often sees a noticeable decline. With the right strategies, you can keep your members active, motivated, and engaged throughout winter, ensuring high retention rates while still attracting new members.

Management

29 April 2024

9 min read

8 Ways To Wow Your Gym Members (even with limited staff)

by Tayler Maich

Win loyal members, even with limited staff, with 8 small changes that can have a big impact on member experience.

Marketing

27 February 2024

22 min read

Guide to creating gym marketing strategies & plans

by Tayler Maich

Everything you need to create a marketing strategy and plan that works. No marketing experience needed!

Growth

13 February 2024

7 min read

Looking beyond the buzzwords

by Tayler Maich

Even for independent gyms, embracing digital tech is a game-changer. Find out why and how to strengthen your business.

Marketing

29 January 2024

12 min read

How to create a fitness newsletter your gym members will love

by Tayler Maich

Build brand credibility and loyalty with a newsletter that’s always packed with relevant, valuable content.

Engagement

02 January 2024

10 min read

Keep your gym members motivated beyond January

by Tayler Maich

7 ways to keep your members motivated all-year round. Boost retention rates by building healthy visit habits.

Growth

15 December 2023

23 min read

24 fitness trends for 2024

by Tayler Maich

From wellbeing to 24/7 opening, get a rundown of the top fitness industry trends you need to know about.

Engagement

20 November 2023

7 min read

Time to rethink & rebrand the gym induction?

by Tayler Maich

Inductions are an important part of your new member journey. How effective are inductions? Do members actually want one?